Archive for the "Branding" Category

Limey! Another Beer Battle a-Brewing

Posted by Jeffrey Vicq on September 1st, 2009

News today that another battle is brewing in Canada’s notoriously litigious beer industry: Waterloo’s Brick Brewing Co. Ltd.–makers of Canadian beer brands Laker, Formosa, Red Cap, Red Baron and Waterloo–has been sued by Anheuser-Busch Co. and Labatt Brewing Co. over its labels for its Red Baron Lime beer product. In the suit filed August 28 [...]

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High Hurdles to Olympic Trade-mark Use

Posted by Tasha Coulter on August 13th, 2009

With six months left until the start of the Vancouver 2010 Winter Olympic Games, it seems appropriate to highlight another story involving Olympic trademarks.  The Vancouver Organizing Committee (VANOC) is not the only Olympic Committee vigilantly monitoring the use of Olympics related trade-marks.  A recent bulletin chronicles the steps taken by the US Olympic Committee to protect the word OLYMPIC [...]

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Free iPhone Bike App Sparks Dispute

Posted by Jeffrey Vicq on June 4th, 2009

The Montreal Gazette and La Presse each recently reported on the decision by the Stationnement de Montréal (“SdM”) to assert intellectual property rights against the developer of an iPhone application which pinpoints the locations of public-use bicycles made available for rental by the SdM. Sparko.ca developed a free iPhone application called BixiMobile, together with a [...]

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